Australia Day is here, and it’s got me thinking about our beautiful country, the important role that our Australian heritage plays in the creation of our products and the role that our business plays in our community. We talk about being Australian Owned, Grown and Made here at Abundant Natural Health, but it’s not a tagline; it’s so much more than that. Without meaning to sound like a Qantas ad, being Australian is at the heart of who we are and what we do.
Purpose bred ingredients
We’re proudly Aussie plant breeders first and foremost, and that’s important to us as it really does begin and end with the amazing vegetables that we grow and the ingredients that we source from this special country of ours. We extract a highly concentrated form of lycopene, which goes into the amazing Lycopene Face Range, from our tomatoes, which are purpose bred at Sydney University’s Plant Breeding Institute at Cobbitty, NSW. Our cucumbers, which go into our potent Magnesium muscle recovery and relief range, are purpose bred to ensure high levels of targeted phytonutrients and combined with a highly concentrated form of magnesium, which is naturally sourced from untapped, ancient lakes in Australia. Our salt, which contains 10 times the concentration of seawater salt, and is infused with the juices of our purpose bred cucumbers to make our highly effective Salt Soothing Gel, is sourced from natural solar brines in WA. We’re really excited to have found the secret to anti-aging and beautiful skin in our own backyard.
Cutting Edge Technology
But we don’t just take the best that nature has to offer and leave it at that; we take these superior, purpose bred, natural ingredients and leveraging cutting edge research and technology, transform them into our powerful skin and body care ranges. Take our tomatoes for example. We work in collaboration with the best and brightest at UNSW and have adapted their Supercritical Fluid Extraction process; using CO2 , which is non harmful or toxic, as a solvent under supercritical conditions, this advanced extraction technology makes it possible to extract the active lycopene in its purest and most active form, which we can then put into our products. This superhero ingredient, with its anti-oxidant, anti-inflammatory and anti-aging properties provides relief from sun damage, sensitivities and irritated skin conditions, lifts and plumps, minimizes fine lines and wrinkles and improves skin texture and hydration.
You just won’t find anything on the Australian market with the potency of these ingredients. Our skincare harnesses the power of Australian nature and science in a way that’s never been seen before to produce scientifically proven, pure, active botanicals and minerals that deliver immediate results.
And it doesn’t stop there for us. We’re passionate about traceability and want you to be really confident that you know all there is to know about the quality, purity and processes that produce these game-changing products, so we select our partners carefully.
We work with Baxter Laboratories – a family owned, Australian manufacturer who has been innovating and working with medicines, sun care and skin care products for 25 years – to make our products across the three ranges. Then we work with PCA Express, an Aussie company, who store our products, fulfil our orders and use Australia Post to deliver them to our loyal customers. It’s important to us that we have full visibility of our supply chain and we love that we’re supporting local industry and communities in every stage of our business.
We’re a proudly Australian business and look forward to continuing to bring you the best that our land has to offer.